ABC’s new series developed by “Grey’s Anatomy” creator, Shonda Rhimes, called “Scandal,” is a show about a Washington insider named Olivia Pope who works as a “fixer,” preventing beltway scandals.
The series is partially based on Judy Smith, a former Bush administration press aide, who leads her own crisis communications firm, and serves as a co-executive producer on “Scandal.”
In order to give a unique real-world look at how she would solve problems that Olivia Pope is faced with on “Scandal,” ABC has provided a “What Would Judy Do?” blog, where executive producer provides a deeper looking into issues of crisis management. The blogs are pretty exhaustive, and serve to add a bit of credibility to the prime-time drama.
While not necessarily a narrative addition to the site’s offerings, this kind of content is great to build out the world that Olivia Pope works in. It would have been fun to have this kind of blog written in-character as Olivia Pope, to give her a detailed staff briefing on her decision making over the course of an episode… but then that would have been a little too out-of-character for somebody who’s job is keeping secrets, instead of sharing them on a blog.